GREENWOOD, Miss. (August 1, 2013) – Viking Range, LLC, the originator of commercial-type appliances for the home, announces that effective immediately, Viking Range, LLC Distribution Midwest will become the distributor serving Illinois, Wisconsin, Minnesota, eastern Missouri, eastern Iowa and the eastern Dakotas, which were previously served by LV Distributes, Inc. LVD, headquartered in Bensenville, IL, will continue to serve as the Viking parts distributor and an authorized Viking service company in these markets.
"We are reassigning the distribution of Viking products in the Midwest in order to sharpen our focus on better serving Viking dealers and consumers in this territory," said Brian Waldrop, Viking Executive Vice President and CFO. "We are pleased that LVD will remain our service and parts distribution partner in the Midwest and will also serve as our Viking warehousing facility in that region. The strong team we have put in place at Viking Distribution Midwest will continue to strengthen the Viking business and dealer support in this area as we move forward."
Rusty Gibson, Vice-President of Viking Sales and Service, is overseeing this transition. Gibson said, "We look forward to working directly with our dealers throughout the Midwest to improve the Viking presence in their showrooms as we prepare to launch many exciting new Viking products in the coming months."
Viking Range, LLC originated ultra-premium commercial-type appliances for the home, creating a whole new category of home appliances. Committed to innovative product design, unrivaled performance and peerless quality, Viking is headquartered in Greenwood, Mississippi, and is a subsidiary of The Middleby Corporation, a long-time leader in commercial kitchen technology. Viking appliances are recognized globally as the foremost brand in the high-end appliance industry and are sold through a network of premium appliance distributors and dealers worldwide.
For additional product information, to locate a Viking dealer in your area, or to request a quote, please visit www.vikingrange.com. VIKING is a registered trademark of Viking Range, LLC. Viking products are sold under the BRIGADE brand in Canada.