Chefs, celebrities and home chefs all love Viking and the Viking experience. To further enhance the experience, we have restructured our customer service team to allow for faster responses to any customer concerns and questions and implemented an improved online customer support section of our website at vikingrange.com. We are committed to continually improving customer satisfaction and making good on our commitment to quality and service. People are taking notice and the changes we've made are having an impact. For example, a few of the recent awards include:
#1 Quality Rating for Ranges & Cooktops –Handley Wood's Builder Brand Use Study 2015
Viking Named as One of America's Most Beloved Brands in 2015 - Harris Poll EquiTrend® 2015
Best Gas Range from Good Housekeeping 2015
Viking Appliances Receive Prestigious GOOD DESIGN™ Award 2014
READ MORE AWARDS & ACCOLADES
ABOUT OUR CEO
Selim A. Bassoul is Chairman of the Board of Directors and Chief Executive Officer of The Middleby Corporation, a leading developer and manufacturer of commercial cooking equipment and food processing/packaging equipment. Mr. Bassoul is responsible for the strategic direction of the company and leading the senior management team.
Mr. Bassoul has lead The Middleby Corporation to be one of the best performing public companies over the past several years. Mr. Bassoul joined The Middleby Corporation in 1996 as President of the company's Southbend division. He became Chief Operating Officer of The Middleby Corporation in 1999 and was named Chief Executive in 2000 and Chairman of the Board in 2004. Under his leadership the company has added a dozen acquisitions to grow Middleby's presence to a market leader in the industries they serve and quadruple company sales in a five year period.
Prior to joining The Middleby Corporation Mr. Bassoul worked for eight years in commercial food equipment for Premark, Inc., a unit of Illinois Tool Works, as Director of Marketing, General Manager of the Cook-Chill division and Vice President of Sales for the Vulcan Cooking Division. Before entering the foodservice industry, Mr. Bassoul worked in the healthcare industry for eight years for American Hospital Supply and Baxter Healthcare in various positions including mergers and acquisitions, corporate planning and regional director in the Middle East and Africa.
Mr. Bassoul started his career at Ernst & Young in the Middle East and then moved to the United States to continue his postgraduate education at the Northwestern University Kellogg School of Management where he earned his M.B.A. in finance and marketing and a certificate in Accounting. Before coming to the U.S. Mr. Bassoul attended the American University of Beirut where he received a B.A. in Business Administration with Distinction and was the recipient of the David Dodge Scholar Award. Through high school he was educated by the Jesuits at Notre Dame de Jamhour in Beirut. Mr. Bassoul remained committed to excelling while a civil war was raging in his country, Lebanon.
Mr. Bassoul has been the recipient of many honors including the Ernst & Young Entrepreneur of the Year Award and the YPO International Legacy Award. Outside his career, his acheivements include Contributing Editor, Journal of Business Strategy, speaker on global marketing at the Conference Board, developer of the Riskette financial modeling system, and Exsys software for international distribution. Mr. Bassoul is a member of the Young Presidents Organization (YPO) and a board member of the Holy Spirit University Foundation. He is a current member of the Board of Directors of New Piper Aircraft and Confluence Watermark.